Sunday, December 16, 2007

Tips on Designing an Effective Daycare Brochure

A brochure is like a walking saleman for your daycare. It tells your target customer on your daycare. However, some day-care owners are put off by the high cost of producing a car they have the impression that it must be done by professionals. And for a small company, which can be very intimidating. However, production of a brochure can be quite a breeze if you know what do.For to a copy of the brochure, you can easily do it yourself once you know what you should put in it. Before beginning to write, we first need to understand that you are writing this pamphlet, ie your target audience. As the owner of the day care, your audience is the parents who wish to make their children to a daycare. Some of these parents feel guilty or worried about leaving their children with strangers. Your work is obviously ally their fears and reassure them that their precious children are in good hands. Then you need to decide what size you? Would be your brochure, A4, A5 (A4 folded in half), DL (A4 folded into 3 parts), the number of colors (will happen throughout 4 colors or 4 colors on the cover and 1 color Inside) and the number of pages. Now you are ready for some copywriting. Here is some information, you should consider putting in your brochure.1. Introduction (How you are different) Write a short introduction and sympathetic about your daycare. Giving voice to listeners know how your daycare is different.2. Mission / Core Values / PhilosophyAs providing daycare services is a tricky business, the core values and goals of the day care is probably something you? I communicate to parents to let them know that their child is in good hands.3. Photos of children playAdd photographs of children doing various activities in the brochure. Include an on children to play, one of the children during class and one of the children engaged in certain activities of interest. If possible, photographs of celebrations such as childhood? S Day, Teacher's Day or graduation. If you are a company, you might consider doing pictures.4 stocks. Program / Curriculum other than caregiving, the parents will also be interested to know what? Included in your curriculum. Therefore, the list of topics that your child care offers such as arts and crafts, language, music and drama, etc. And if you offer other options such as piano lessons or course of computers, to understand that in as well. 5. Courses / TestimonialsQuote testimony and lend credibility to your daycare. To solicit quotes from the parents to be included in your brochure. You can choose to have them write their own prices or you can write and have them approved it.6. Include a calendar schedule for the day care? S daily activities so that parents can have an idea of what their child will do that for you centre.7 daycare. RatesInclude rates and charges. Some owners may not like the idea of their child care expenses, so it? Ll depending on your preference. Personally, I think that helps to qualify your customers. 8. Contact detailsIn your information, not only list information such as address, telephone and e-mail, but also include a map. It will be useful for parents who wish to visit your nursery. And don? T forget your website address, if you one.Now that you are done with the copy, you are ready to work on the design of a publishing software. You do not need a professional designer. There are many editing software that can do the job for you. A good example is Microsoft Publisher. There are many nice models for you to choose. Have fun!
prepress

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home