Turn the Internet into a Profit-Making MACHINE with a Newsletter

With regard to the Internet for profit, the machine is as simple as two things. First, affiliate programs avoided at all costs. They do not work. They are to the Internet in the new millennium, bringing to bear the turnover of the years 1950 and telemarketing has for the years 1980 and the 1990. The Internet is a great way to make a profit. The way to do this, however, is to follow a second simple rule: register your own domain name for your company. When you register your own domain name and build a website to represent the services and products you offer, you legitimize your business, if you are a shop owner in brick and mortar or opening a home-based business and your shop in a corner of your Garage.Once you created your area and you are ready to go, you need a way to reach customers who have purchased from you in the past. It is 90% more efficient use of your funds (and energy!) To keep a customer you already have than to create a new one. The way to keep these customers and turn them into is used to keep in touch with them. Do not leave them forget you. To offer them incentives to return, as a discount on certain products or on a certain volume of certain services purchased, or if they send a new customer way.How do you keep each of your clients up to date with all your new offers, Especially when you have a new product for your enthusiasm? You start a newsletter! With a newsletter that is as elegant as your company, founded with a logo and design is reminiscent of your website, you can go to your contact list, and even more e-mail addresses you culled through your website via emailed questions or Email capture software. A few things to remember: * Keep it short and sweet. No one wants to read a book when they open an e-mail. Say what you have to say in as few words as possible with a minimum of graphics and strong words that capture the imagination .* For all offers, add a clock. This means that when you tell them that you are offering them a price, reach an agreement, let them know that they have only a certain amount of money in time to treat it, otherwise we will go! * Always provide an Exit. At the bottom of each newsletter you send, give instructions on how they can stop receiving newsletters if they wish to be removed from the mailing list. Be respectful of these requests and achieve faster .* In the same vein, do not send bulletins too often. A weekly newsletter for most companies is too often. Once a month, that's about right. Some even choose fortnightly depending on the type of product or service you offer. If you offer products that are perishable or renewable in a short period of time, you can choose your newsletter offers a little. Customers will be looking to buy more of your product. If you offer a service or product that has an indefinite life, but most probably a customer who has purchased from you the week before will not be interested in hearing from you yet.Whether just send you a newsletter once per month or once per annum, making sure that you keep in touch with those who have expressed interest in your field, and that your company has to offer is the key to transforming the Internet into a profit-making machine . Holden, Greg. Starting an Online Business for Dummies, 2nd Edition. IDG Books Worldwide, Inc., Foster City, CA: 2000. P.231-34.
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